McKinsey Global Institute · Research

Knowledge workers lose nearly half their week to busywork.

McKinsey's research found the average interaction worker spends about 28% of the week on email and nearly a fifth searching for information. That is almost half the week on work that software should be handling.

Book a demo See the findings

of the average knowledge worker's week goes to email and hunting for information, not the work only they can do.

The study

From the people who measure productivity for a living.

Published by McKinsey Global Institute The firm's economics and research arm, July 2012

The report "The Social Economy" How social technologies unlock value and productivity

The upside 0 to 25% higher potential productivity gain for knowledge workers with better tools

The finding

Where the work week actually goes.

0% of the week is spent on email and searching for information, before any real work begins.

Reading & answering email (28%) Searching for information (20%) Internal collaboration (14%) Actual role work (38%)

What this means for your business

We hand that half of the week back to you.

Connect your tools into one flow

We wire your CRM, inbox, calendar, and payments together so data moves on its own. No copy-paste, no digging through tabs to find what you need.

Kill the manual steps

The double entry, the chasing, the "did anyone follow up" all disappear into automations that run quietly in the background, all day.

Get the hours back

Hand the busywork to software and put your week back on the work that actually grows the business and that only you can do.

About this research McKinsey Global Institute, "The Social Economy" (2012) McKinsey's economics and research arm found that interaction workers spend about 28% of the week reading and answering email and nearly 20% searching for and gathering information, with another 14% on internal communication, leaving under 40% for the work they were actually hired to do. The report estimated that better tools and collaboration could raise these workers' productivity by 20 to 25%, an opportunity it valued at 900 billion to 1.3 trillion dollars a year across the sectors it studied.

Put your week back where it belongs.

We will automate the busywork so your team spends its time on what only it can do.

Book a demo